The DXP360 newsletter is now available on LinkedIn. Click here to subscribe on LinkedIn and never miss an update.

Digital experience software provider Sitecore has added 250 innovations to its intelligent DXP and CMS. These innovations center around advancements in Sitecore Stream AI capabilities, which aim to empower marketers to build and launch better digital experiences.

“Our AI-driven solutions offer customers the ability to elevate their content management experience, and the flexibility to integrate their own AI technologies within our adaptable framework. With our latest innovations across all core products, marketers can now create dynamic experiences rapidly and seamlessly scale their digital presence, delivering exceptional customer value,” said Sitecore CPO, Roger Connolly.

Elsewhere, Hightouch announces an $80M Series C for its CDP, Adobe adds new features to its Real-Time CDP, and BCMS adds support for modern JavaScript frameworks.

Featured Stories

• Adobe Announces General Availability of Real-Time CDP Collaboration for Brands to Jointly Drive Ad Performance in a Privacy-First Landscape: “By enabling tighter collaboration between advertisers and publishers within a privacy-centric environment, this latest offering in Adobe Experience Cloud is filling in gaps left by third-party data sources and empowering brands to deliver ads that resonate with customers.”

• Hightouch Raises $80M on a $1.2B Valuation for Marketing Tools Powered by AI: “The AI Decisioning agents can “run thousands of experiments to figure out the best experience to deliver.”

• BCMS Announces Innovations in Headless CMS for Modern Frameworks:”BCMS simplifies the integration process with its dedicated SDKs for Next.js, Gatsby, and Nuxt.js.”

• Bloomreach is Named a Leader in the Gartner® Magic Quadrant™ for Personalization Engines: “With Loomi AI continuing to empower marketers, we are looking forward to building upon this momentum and helping our customers forge deeper and more personal relationships across all channels.”

New RFPs From DXP360

• [New][RFP Value: $316,000] [UK]: College needs CMS implementation and four websites built. 

• [New] [RFP Value: $50,000][US] Digital platform for wine enthusiasts including a web app, mobile app and backend. 

• [New] [RFP Value: $18,000][US]: Development & design team needed for Longevity app.

Reply “YES” to this email to get access to these RFPs.

Stories that caught our eye

1. Are Customer Data Platforms the Missing Link to Omnichannel Marketing Success?: A look at how CDPs support a unified customer data strategy. 

2. Martech Capabilities to Watch in 2025: Blending AI, automation and analytics.

3. A New Book on Designing Content Authoring Experiences: Since almost everyone hates their CMS. 

4. Apollo GraphQL Launches Apollo Connectors: API orchestration to drive modern composable API strategies.

The word on the street…

1. [LinkedIn]: Should your stack be composable?: Tony Burne, Founder of Real Story Group, and Apoorv Durga, VP of Research at Real Story Group, have another take on the term composable DXP. 

2. [Reddit]: Suggestions for a lightweight, hosted, headless CMS: This Redditor needs help choosing a CMS.