Agentic experience platform (AXP) Contentstack has launched its first standalone product, Contentstack Canoe. The AI visibility tool shows brands how AI search engines describe them and whether their competitors are winning. The platform includes a free plan open to any brand, whether or not it uses Contentstack.

"We've been saying every brand has to inspire humans and inform agents. Until now, there's been no way to see how well you're doing the second part. Your next customer meets an agent before they meet you, and most brands have no idea what that agent is saying. Contentstack Canoe now lets brands see what the agents see, so they can stop chasing rankings and start earning the answer. Every company is working out how to become agentic, including us, and this is a first look at how we're changing, " said Neha Sampat, Founder and CEO of Contentstack.

Elsewhere, Cloudflare releases Em Dash 1.0, Commerce introduces data enrichment for BigCommerce and Feedonomics, and more.

Featured Stories

• Emdash 1.0: The Stable CMS With a Secure Plugin Registry: “Developers build with Astro, editors manage content through the EmDash admin, and agents can work through the API, CLI, or built-in MCP server.”

• Commerce Introduces Data Enrichment for BigCommerce and Feedonomics to Power Agentic Commerce: “Feedonomics Enrichment and BigCommerce Catalog Enrichment give brands on any platform a data pipeline that lifts performance everywhere agents meet shoppers from Google to OpenAI and on their own sites and agents.”

• Bolt.new Makes Its First Acquisition: Dokai: “Enterprise buyers don’t care whether an agent demos well. They care whether it does the work every day, inside the systems they already run. The Dokai team has been doing exactly that, and it’s why we wanted them building with us.”

• Adswerve Expands Adobe Expertise to Real-Time CDP: “When we combine Adobe Real-Time CDP with Adobe Customer Journey Analytics for campaign analytics and customer insights, Adobe Journey Optimizer for CX optimization, and interoperability with other key ecosystem partners, we deliver significant ROI for our clients.”

Stories that caught our eye

1. MoEngage Unveils New Customer Engagement Platform for Shopify: The native integration unifies a merchant’s Shopify data across 16+ channels.

2. Braze Accelerates AI Innovation, Empowering Marketers to Treat Every Customer Like Their Only Customer: New launches of Decisioning Studio Go, Agentic Standards, Operator Connect and conversational AI.

3. Contentstack Adds AI Metadata & Dedup to DAM Assets: New AI tagging, duplicate detection and self-service signup.

4. What Does a Superpowered Digital Agency Look Like on a Reshaped Web?: One agency leader on what changed in roles, client demand and the website.

5. Hygraph's MCP Connector Live in the Claude Directory: Now both sides of the CMS are headless: the customer interface and the content ops interface.

6. Fullstory Reports 100%+ ARR Growth From Multi-Product Expansion: Powered by key innovations, including Fullstory MCP, StoryAI Agents, and Agentic Session Review.

The word on the street…

1. [LinkedIn]: The marketing industry follows fashion: Founder of The Gathering Tom Cranstoun shares some of the lessons he learned from CMS Camp in Mallorca.

2. [LinkedIn]: Leaving Contentful: Co-founder Sascha Konietzke recaps his journey after 16 years at Contentful.