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Contentstack Introduces Contentstack EDGE
An adaptive DXP
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Disruptive digital experience platform Contentstack has launched Contentstack EDGE, the world’s first adaptive digital experience platform built for the AI era. The new platform unifies Contentstack’s headless CMS, recently acquired real-time customer data platform, personalization, automation, AI, and front-end hosting capabilities.
“To remain relevant in today’s competitive markets, brands need customers to opt into the experiences they create. But it’s a two-way street. Brands must create experiences worth ‘opting in’ to, which means they must adapt to a data-first, AI-driven, hyper-personalized world. Retrofitting old technology won’t get them there. Contentstack EDGE will,” said Neha Sampat, Contentstack founder and CEO.
Elsewhere, MACH Alliance welcomes a new member; AI CMS is still a hot topic, and should Sitecore XP customers be looking elsewhere?
Featured Stories
MACH Alliance Welcomes Accenture Song, Elevating Awareness of Composable Commerce on a Global Scale: “At Accenture Song, composability and the MACH paradigm are fundamental enablers of customer-centric transformation.”
Adstra Introduces Composable Identity Solution to Fill the Gaps in the Modern Data Stack: “Since Conexa first launched we’ve seen that many brands need solutions that are both comprehensive and specific at the same time.”
commercetools, a Pioneer in ‘Headless Commerce’, Lays Off Dozens of Staff:”While we’ve made meaningful progress and our business continues to grow, over the last several quarters we haven’t fully achieved our aggressive revenue growth targets.”
AI in CMS: The Road Ahead for Smarter Content Management: “These changes aren’t just about efficiency — it’s about redefining how brands engage audiences and optimize their content strategies.”
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Stories that caught our eye
Rikki Health Introduces its Digital Health Experience Platform: It’s powered by agentic AI.
Tray.ai Wants to Reinvent AI Integration: Using composable architecture.
Sanity Introduces Content Releases: A way to turn messy content updates into a structured, reliable process.
The word on the street…
[LinkedIn]: Why XP customers should explore other options: Principal Analyst at Real Story Group Scott Simmons provides a few reasons.
[LinkedIn]: Thinking out loud: Partner at DEPT Jonathan Whiteside gives an interesting take about CMSs in the Magic Quadrant for DXPs.
[LinkedIn]: CMS platforms aren’t built to handle content velocity: dotCMS CEO Zain Ishaq explains why.