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Contentstack Adds Industry-First Real-Time Audience Insights to CMS
Five months after it acquired Lytics
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Headless CMS Contentstack has released Contentstack Data and Insights. The native set of capabilities for audience analytics, real-time data activation, and omnichannel campaign orchestration has been integrated into Contentstack EDGE.
“The future of digital is here, which is why we moved so quickly to deliver on our promise to arm customers with the combined power of content and data. If content is king, context is queen. And with our adaptive DXP, brands can adapt to their customers in real-time, in every interaction and every channel. No other platform can enable personalization at scale like this,” said Contentstack founder and CEO Neha Sampat.
Elsewhere, Storyblok adds Figma and GitHub integrations, commercetools has been recognized in Gartner’s Customer Choice Report, and Constant Contact acquires Sitecore Send.
Featured Stories
Storyblok Launches Figma Integration and GitHub Login to Accelerate Developer Workflows: “Turning Figma frames into Storyblok components empowers designers to hand off fully structured components to developers in just a few clicks, without leaving their design context.”
commercetools Recognized as a Customers’ Choice in the 2025 Gartner Peer Insights: “Voice of the Customer” for Digital Commerce: “We feel being named a Customers’ Choice vendor by Gartner — and having such strong advocacy from our customers — acknowledges that commercetools is the trusted choice for market-leading brands across industries.”
Constant Contact Acquires Moosend from Sitecore: “Moosend's established presence in EMEA provides us with valuable access to key international markets, allowing us to accelerate our support for small businesses across the globe.”
Web Content Management Has Changed. Has Your Martech Stack?: “Digital experience platforms are giving way to modular systems that play a smaller but smarter role in the martech stack.”
New RFPs From DXP360
[New][RFP Value: $30,000] [US] Custom Multi-Vendor Wholesale Marketplace
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[New] [RFP Value: $10,000][CA] Website Design & Development with 3D Model Integration
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Stories that caught our eye
Storyblok Brings Joy to Marketers: Based on the findings of an independent research project conducted by Sago and IVP Research Labs.
Enterprise SaaS Powerhouse Sue Bostrom Joins Webflow’s BOD: Also recently named to The Wall Street Journal‘s inaugural list of Top Corporate Board Directors.
Contentstack Experience Awards 2025 Winners Recognized for Digital Excellence: Winners announced at ContentCon.
HubSpot Launches First CRM Deep Research Connector to ChatGPT: Enabling AI-powered analysis of customer data for marketing, sales and service teams.
WordPress Shares How AI May Play Stronger Role In Web Publishing: A vision for transforming WordPress into a platform that is open and accessible to AI agents.
The Real Reason AI Isn’t Transforming Commerce Yet: Each vendor is trying to bolt on “AI.” But it’s AI in isolation.
The word on the street…
[LinkedIn]: Omnichannel finally has a mandate: Conscia CEO Sana Remekie explains why brands need to build for omnichannel to be ready for the future of digital and commerce experiences.
[Reddit]: Looking for open source CMS recommendations: This Redditor is looking for suggestions.