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Adobe Unveils Adobe AI Platform at Summit
Defining Customer Journey Orchestration in the era of AI
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Adobe Summit concluded last week, and the DXP vendor unveiled several new products and features, including the Adobe AI Platform, which unites AI agents and models across Adobe, the Adobe Experience Platform Agent Orchestrator, and partnerships with AWS, Microsoft, and Publicis Groupe among others.
“Adobe is uniquely positioned to guide companies to a dynamic era of Customer Experience Orchestration, where creativity and marketing come together with AI to deliver true one-to-one personalization at scale. We are delivering numerous innovations built on Adobe’s AI platform to boost the capacity of teams and help them drive the most impactful customer experiences, empowering businesses across industries to capture this massive opportunity,” said Anil Chakravarthy, president of Digital Experience Business at Adobe.
Elsewhere, Kentico has released its AI companion AIRA, and there are a few new partnerships in the composable commerce space.
Featured Stories
Kentico Unveils AIRA: "AIRA is built to integrate with how marketers already work, helping them focus on what they do best: creating powerful digital experiences."
Shipium and Kibo Pair Composable Commerce with Headless Logistics in New Partnership: "The ease of integration means faster time-to-value for customers looking to reduce their logistics costs and improve their customer experience."
BigCommerce Transforms Commerce Beyond Order Capture with Pipe17 Partnership: “Order Management is ripe for disruption, and Pipe17 delivers a game-changing solution with its innovative order operations platform.”
75% of Firms Risk Fines as EU Accessibility Act Deadline Nears: “It’s worth remembering this Act doesn’t just impact EU businesses, it applies to any company, no matter where they originate, that provides products and services to EU customers.”
New RFPs From DXP360
[New][RFP Value: $700,000] [UK]: Growth company needs full service web development and marketing services.
[New] [RFP Value: $50,000][US] Talent Marketplace Platform
[New] [RFP Value: $35,000][EU]SaaS Platform for AI-Driven Facebook Ads
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Stories that caught our eye
Building Lightning-Fast Websites with BCMS and Next.js: Enhancing performance and scalability of web applications.
Oshyn Unveils 2025 Digital Trust Index: Evaluating the websites of Fortune 1000 companies.
Wix Launches New Automation Builder: A way to build advanced workflows.
Box and DataBank Partner: Delivering AI-powered solutions that streamline business processes.
Qualified Unveils Piper for Marketo: An AI SDR Agent for Adobe Marketo Engage customers.
MACH Alliance @ Shoptalk Spring: This week in Las Vegas.
The word on the street…
[LinkedIn]: The DXP is dead. Long live the DXP. Uniform co-founder Lars Petersen explains how things have changed since the 2010s.
[LinkedIn]: They don’t just move MQ dots around: Gartner analyst Irina Guseva explains how the DXP has evolved.
[Reddit]: Favorite CMSs of the last decade: Do you agree with this Redditor’s choices?