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Acquia Adds AI Capabilities for Digital Asset Management

Making it easier to create, organize, and find digital content

Open digital experience software provider Acquia has added AI-powered enhancements to its Acquia DAM solution. They include the Acquia Video Creator, which allows users to easily produce professional-quality, brand-compliant videos using a simple drag-and-drop, AI Video Transcription, and Automated Color Filtering to remove human error from manual tagging.

“AI creates new opportunities for creatives, content authors, and marketers to drive efficiency and create immersive  digital experiences that drive greater customer engagement,” said Jake Athey, Vice President of Go-To-Market and Sales for Acquia DAM & PIM.

Elsewhere, dotCMS has appointed a new Head of UX and a new Director of Outbound Product Management, and Cloudinary has announced its new API-first DAM.

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Stories that caught our eye

  1. Creating a Geolocation-Driven Content Strategy: A way to improve digital engagement by delivering personalized experiences based on location with a composable stack. 

  2. Move Away From the Legacy CMS: A composable solution can be the answer. 

  3. Packaged CDPs Losing Steam?: 56% of companies prefer the composable approach. 

  4. Preparing for Personalization: Even though companies are still struggling to get it right. 

  5. Composability Is Here to Stay: Based on a survey of 300 enterprise technology professionals.

The word on the street…

  1. [LinkedIn]: What do you do with your BFF?: Conscia CEO Sana Remekie explores what to do with the Backend-for-Frontend code that inadvertently links most composable stacks.

  2. [Reddit]: Is it over for agencies and developers using WordPress?: Recent changes have made Redditors who have built their businesses using WordPress uncomfortable.